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Position Number: CLA20-371

College of the Canyons
Santa Clarita Community College District

announces an employment opportunity for

Director, Operations and Marketing Communications (Foundation)

A Classified Administrator Position

Review Date: July 1, 2021

This position is a high priority for our District for the 2021-2022 year and is contingent upon continue available district, grant and state funding.

The Santa Clarita Community College District/College of the Canyons is seeking a full-time  Director, Operations and Marketing Communications (Foundation) in the Foundation office.    

Who We Are

The Santa Clarita Community District is committed to achieving educational equity for all students. As presented in our District Strategic Plan, which focuses on Access, Engagement, and Success, “Equity, inclusion, and diversity are not goals in themselves, but ideologies embedded in all actions and planning across all departments and functions of our college and its two campuses.” These areas of focus demonstrate a resolve to focus on student success and confirm that we are at the forefront of change with integrated planning efforts that both evolve and anticipate the needs of our students. We provide students with a rich and dynamic learning experience that embraces differences — fostering healthy inclusion through inquiry, shared dialogue and reflection to ensure that we promote a sense of community, collegiality and cooperation. When you join our team at the Santa Clarita Community College District, you can expect to be part of an inclusive, creative, flexible, innovative and equity-focused community that engages students, each other, and the community in scholarly inquiry, creative partnerships, and the application of knowledge and success. 

The College and the District

College of the Canyons is part of the Santa Clarita Community College District and is designated as a Hispanic Serving Institution (HSI), enrolling approximately 32,000 students each academic year. College of the Canyons has a diverse student population that reflects our focus on enhancing the educational attainment and economic well-being of the community we proudly serve. Detailed information about our student population, including data related to student success, can be found on the College of Canyons Office of Institutional Research, Planning and Institutional Effectiveness (IRPIE) website. Additionally, College of the Canyons, was recently honored as a 2021 Bellwether College Consortium award winner, was honored in 2018 and 2019 with the Champion of Higher Education award, was ranked #1 in Los Angeles County during 2019 as the best two-year college for adult learners, and is rated #1 in Los Angeles County for completion rates by college-prepared students. It is distinguished as one of the top transfer institutions in Los Angeles County. 

Who We Want

We value the ability to serve students from a broad range of cultural heritages, socioeconomic backgrounds, genders, abilities, and orientations. Therefore, we prioritize applicants who demonstrate they understand the benefits diversity brings to a professional educational community. The successful candidate must be an equity-minded individual committed to collaborating with faculty, classified staff, administration, students and community partners who share our commitment to closing equity gaps. The Santa Clarita Community College District seeks leaders possessing a strong grounding in academic and student services programs and a thorough understanding of the primary mission of the community college. We seek employees that value mentorship and working in a collegial, collaborative environment, who are conscientious risk takers and transformational leaders guided by a commitment to helping all students achieve their educational goals.

"BIG PICTURE" RESPONSIBILITY:

Under the supervision and direction of the Executive Director, Foundation, the Director, Operations and Marketing Communications is responsible for developing, implementing, and evaluating the Foundation’s communications, operations,  and partnership development in a highly interactive and collaborative team environment to support the Foundation’s mission. In these efforts, the Director will work effectively to design media, implement policy and procedures, partner and develop internal and external stakeholders, advance public engagement through online/digital engagement, social media, direct mail, events and other appropriate communication channels. Perform other duties as assigned.

Canyons Hall

ESSENTIAL DUTIES:

  1. Develops, implements, and evaluates the Foundation’s strategic communications plan in collaboration with the college’s Public Information Office.
  2. Communicates the Foundation’s vision, mission, strategic framework, and fundraising activities to relevant and specified audiences; drafts, edits, finalizes and disseminates written materials including articles for placement in various media sources, editorials, blog posts, info graphics, social media content, interactive presentations, and other associated materials. Works collaboratively with Foundation staff to effectively promote all Foundation-supported and funded activities and products to relevant audiences through appropriate effective communications channels.
  3. Develops, implements, supervises, and evaluates all aspects of an established online and social media operation, as well as the Foundation’s media and public relations.
  4. Leads an innovative website presence. Directs, supervises, and evaluates all aspects of the Foundation’s website to serve as a key multimedia resource for its core audiences by directing web development and maintenance activities, and creating novel design strategies to bolster the functional aspects of the Foundation’s website for maximum audience engagement.
  5. Works collaboratively with the college’s Public Information Office, increasing visibility of Foundation’s efforts through effective media presence. Oversees activities by effectively working with national, regional, and trade media covering higher education issues through media pitching, social media engagement, and monitors news coverage and external events in an effort to seek opportunities for promoting the Foundation’s partnership efforts.
  6. Ensures internal/external communications alignment. Acts as the communications liaison between the college and the Foundation Board to insure Board members are aware of college needs, activities and direction.
  7. Identifies and coordinates external communications opportunities. Increases the Foundation’s public presence by proactively seeking out and assisting in the development and preparation of opportunities for the Executive Director and appropriate Foundation staff to represent the Foundation externally through speaking engagements, press appearances, conferences, and others.
  8. Collaborates and supports Foundation image and branding efforts. Manages the Foundation’s image and branding efforts through public awareness to ensure a cohesive public perception of its vision, work, and activities, and in alignment with the college’s brand strategies.
  9. Manages and monitors integrated direct mail marketing campaigns, annual reports, impact reports and newsletters with relevant Foundation Public Information Office staff.
  10. Builds successful team and organizational culture. Works with the Executive Director and the Foundation Board Chair on Board Development activities to include recruitment, orientation and training.
  11. Develops and maintains under the direction of the Executive Director the Foundation operations guidelines, contracts and other legal documents and processes as outlined in the Memorandum of Understanding between the Foundation and the Santa Clarita Community College District.
  12. Supervises the coordination of, and support to, the Foundation Finance and Audit Committees with the Foundation Treasurer.
  13. Works with the Treasurer and District Fiscal Services staff to ensure that all fiscal matters of the Foundation are handled according to the Foundation’s By-laws, policies, procedures, rules and regulations and appropriate state and federal laws, rules and regulations.
  14. Supervises all fiscal matters including budgeting and accounting, working closely with the Business Services Division of the college in relation to all fiscal matters of the Foundation.
  15. Maintains Fund Development records such as gift processing and acknowledgement, budgets and foundation investments.
  16. Participates on college committees to allow for a broad understanding of college operations and needs.
  17. Provides assistance with all fundraising activities as needed and directed by the Executive Director.
  18. Performs other related duties as assigned.

ABOUT THE FOUNDATION:

For more than 40 years, College of the Canyons has provided the residents of the Santa Clarita Valley with access to high quality education and training. College of the Canyons is dedicated to being a leading two-year college, recognized locally, regionally, statewide and nationally for technical advancement, institutional effectiveness, student support, model academic and professional programs, excellence in teaching and learning, fostering a broad range of community partnerships, maximizing student access, and for the sense of community that we provide to our students and staff. 

The College of the Canyons Foundation was established in 1987 as the College’s 501(c)(3) non-profit auxiliary organization formed to raise philanthropic support for College of the Canyons. Since its inception, the Foundation has:

  • Raised more than $30 million over the last 28 years to support programs and students;
  • Established more than 220 scholarships that are awarded annually;
  • Raised more than $5 million toward the University Center and Culinary Arts Capital Campaigns;
  • Raised more than $1 million for endowed scholarships through the Bernard Osher Foundation initiative;
  • Granted more than $300,000 over the last ten years for mini-grants to fund innovative projects and academic programs;
  • Established the Alumni and Athletic Halls of Fame;
  • Established endowments for the Arts, the Library and the Athletic Track; and
  • Co-founded the Santa Clarita Valley Nonprofit Leadership Network that serves more than 100 local nonprofit organizations and agencies.

MINIMUM QUALIFICATIONS:

 

Experience:

Four (4) years of full-time equivalent experience in nonprofit, marketing, public relations, or community relations fields including two (2) years in a lead or supervisory capacity. 

Education:

Bachelor’s Degree from an accredited college or university in Business, Marketing, Non-Profit Leadership, or related discipline.

  

DESIRABLE QUALIFICATIONS: 

  • Strong written and verbal skills essential.
  • Experience with marketing and advertising.
  • Knowledge of key Santa Clarita Valley businesses, non-profits, schools and school support groups, service and fraternal organizations, etc.
  • Advanced degree (Masters).

 

 

DEMONSTRATED KNOWLEDGE AND ABILITIES:

Knowledge of:

  • Principles of management and practices of supervision and training.
  • Principles of marketing strategies and techniques.
  • Principles and techniques of establishing and maintaining good public, community and media relations.
  • Effective social media strategies and tactics.
  • Principles and techniques of crisis communications.
  • Principles and techniques of preparing, producing and disseminating information.
  • Principles of basic photography techniques.
  • Principles and techniques of providing excellent customer service.
  • Computer applications for word processing, desktop publishing and variety of communications software including electronic marquee programming.
  • Oral and written communication skills, including correct English usage, grammar, spelling, punctuation, vocabulary and standard journalistic news style.
  • Interpersonal skills using tact, patience and courtesy.
  • District organization, operations, policies and objectives.
  • Modern office practices, procedures and equipment.

 

Ability to:

  • Initiate, plan and implement fundraising campaigns, marketing and communications strategies.
  • Make direct solicitations of donations to the college.
  • Develop outstanding relationships with community leaders and groups, effectively creating partnerships and supporters to cultivate donors for the Foundation.
  • Train, supervise and evaluate personnel.
  • Maintain records and prepare reports.
  • Understand and carry out complex oral and written directions.
  • Establish and maintain of a variety of complex files and records.
  • Demonstrate speed and accuracy using word processing, spreadsheet, database manipulation, desktop publishing and other business-related software.
  • Work effectively and demonstrate currency of knowledge with computers and other forms of advanced technology utilized in providing high quality services.
  • Perform specialized evening and weekend duties related to fundraising events and Foundation activities.
  • Make mathematical calculations with speed and accuracy.
  • Organize, plan, and budget events.
  • Establish and maintain cooperative working relationships with donors, Foundation board members, faculty, staff and the public.
  • Maintain confidentiality when dealing with sensitive and privileged material and information.
  • Demonstrate clear evidence of sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability and ethnic backgrounds of community college students, staff and the community.

 

QUALITIES OF A SUCCESSFUL COMMUNITY COLLEGE LEADER:


Every administrator with the College is expected to be: 

  • Committed to Student Access, Engagement, and Success.
  • Willing to take strategic risks related to student-oriented change.
  • Capable of building strong teams.
  • Motivated to establish urgency for improvement.
  • Able to plan lasting internal change.
  • Results-oriented, ensuring effective implementation, routine assessment of programs and continuous data-informed improvement.
  • Effective at communicating and listening to foster strong relationships, shared priorities, and inspire trust and action.
  • Considerate of fiscal responsibilities and sound operations.
  • Dedicated to entrepreneurial fundraising that aligns to student access, engagement, and success goals.
  • Effective in developing effective external partnerships to achieve broader aims for student success.
  • A creative, innovative, energetic instructional leader; a technologically sophisticated professional who is skilled in various technology applications.
  • A supporter of consistent and on-going professional development initiatives, in pursuit of the college’s strategic goals.
  • A fair-minded, ethical, and honest leader with excellent interpersonal and communication skills and the courage and integrity to lead and accept responsibility.

SALARY PLACEMENT

This twelve (12) month per year position will be on an individual contract. This classified administrator position will be placed on Range 11 of the Administrator Salary Schedule. Step placement is based on experience. Initial salary step placement is customarily at step 1, 2, or 3 ($8,193/$8,316/$8,441 per month) of this 20-step salary range. All administrators are on an employment contract and exempt from overtime and compensatory time accumulation.

DISTRICT CLASSIFIED ADMINISTATIVE EMPLOYEE BENEFITS

Full-time employees are provided with a diversified employee benefits program that includes sick time, vacation time, discretionary time, medical, dental and vision insurance including dependent coverage, disability and life insurance as well as Section 125 options.  These benefits commence on the first of the month following date of hire.  Professional development and educational incentive opportunities are provided to all classified administrative employees.  

Classified employees contribute to the Public Employees' Retirement System (PERS), a defined benefit retirement plan through the State of California. 

 

PHYSICAL DEMANDS

Position is a stationary position and requires use of a computer for extended periods of time plus frequent periods of movement from one area to another, which may include traversing to different floors of a building; operating a computer and related equipment; communicating and providing information to others; working with various materials and objects; frequently exert 10 to 20 pounds of force to move objects; may be exposed to occasional contact with dissatisfied individuals; and travel from site-to-site. In the event of an emergency, employees will be relied upon to serve as emergency workers.

CONDITIONS OF EMPLOYMENT

  • Successful completion of background fingerprint clearance, pre-employment physical examination (disabilities not related to the physical job will not affect the application process) and TB screening. 
  • Proof of eligibility to work in the United States and signing of loyalty oath per government codes 3100-3109.
  • Meeting applicable eligibility requirements under CalPERS or CalSTRS if you are a current or former member.
  • Board of Trustees approval.
  • Official, sealed transcripts are required upon offer of employment.
  • Ability to maintain a flexible workweek with hours that may vary.

  • Position is contingent upon funding and is subject to change.

EQUAL EMPLOYMENT OPPORTUNITY

 

Santa Clarita Community College District is an Equal Opportunity Employer.

The Santa Clarita Community College District is committed to employing qualified employees who are dedicated to student learning and success. The Board recognizes that diversity in the academic environment fosters awareness, promotes mutual understanding and respect, and provides suitable role models for all students.  The Board is committed to hiring and staff development processes that support the goals of equal opportunity and diversity, and provide consideration for all qualified candidates. The District does not unlawfully discriminate in providing educational or employment opportunities to any person on the basis of race, color, religion, religious creed (including religious dress and grooming practices), national origin, ancestry, citizenship, physical or mental disability, medical condition (including cancer and genetic characteristics), genetic information, marital status, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender, gender identity, gender expression, age (40 years and over), sexual orientation, veteran and/or military status, protected medical leaves (requesting or approved for leave under the Family and Medical Leave Act or the California Family Rights Act), domestic violence victim status, political affiliation, and any other status protected by state or federal law  or on the basis of these perceived characteristics, or based on association with a person or group with one or more of these actual or perceived characteristics. 

Applicants who have disabilities may request that accommodations be made in order to complete the selection process by contacting the Human Resources office directly at (661) 362-3427.

Students

ABOUT THE DISTRICT

Innovative. Collaborative. Entrepreneurial. These characteristics not only define College of the Canyons, they are embodied by the faculty, staff and administrators who make this college unique among the 116 California Community Colleges.

Established in 1969, College of the Canyons is among the fastest-growing colleges in California and the nation. It is widely recognized as a model community college for enhancing student access, success and equity. Its completion rates rank among the highest in the state. The college has established a well-deserved reputation for bolstering economic development and offering innovative career technical education responsive to industry needs.

Guided by visionary leadership, the college serves a 367-square-mile area of northern Los Angeles County that includes the dynamic, growing Santa Clarita Valley. A steady influx of new residents and businesses creates a spirit of possibilities that inspires the college to be flexible, creative and attuned to the community’s evolving needs. The growing diversity of the community is mirrored by the college, which qualifies as a Latino-serving institution.

The college’s influence in the community is best illustrated by the dozens of collaborative partnerships it has forged with local school districts, government entities and service organizations. Examples include the Performing Arts Center’s K-12 Arts Education Outreach initiative, which allows thousands of children to experience the arts each year, and Academy of the Canyons, an early/middle college high school at the Valencia campus that is ranked among the top 10 percent of high schools in the nation.

With campuses in Valencia and Canyon Country, the college offers 92 associate degree programs, including 23 associate degree for transfer (AD-T) options, as well as 71 certificate programs. Classes are offered during traditional fall and spring semesters, as well as shorter, intensive summer and winter sessions. Additional educational opportunities exist at the University Center, whose four-year colleges and universities offer approximately 30 bachelor’s, master’s and doctoral degree programs, as well certificate and credential programs.

Because of the college’s commitment to meeting the needs of the community, local voters have approved two bond measures valued at more than $240 million since 2001. The college also secures substantial funds from the state and millions of dollars in grants each year that allow new, cutting-edge programs to be developed and facilities built to accommodate them.

Given its commitment to growth and innovation, College of the Canyons sets a new standard for what a college can achieve. It is a vital cultural, educational and economic force in the region. Join us to discover unexpected possibilities, the freedom to innovate and an opportunity to shape the future.

APPLICATION AND SELECTION PROCESS:

Applicants are encouraged to complete their applications online at https://www.canyons.edu/administration/humanresources/. If you require assistance, please call the Human Resources office at (661)362-3427 or for the hearing impaired TTY/TDD Line at (661)362-5178.  Applicants may check the status of their application online and may expect to be notified within approximately 4 - 5 weeks following the Review Date as to the status of their application.

All application materials must be uploaded online or received in the Human Resources office by the end of the day on the Review Date in order to assure consideration for this position. Postmark is not acceptable for this purpose. Separate application materials must be submitted for each position applied for. Materials submitted become property of the District and will not be returned, copied, or considered for other openings.  The Human Resources office is located in the University Center, Suite #360 at 26455 Rockwell Canyon Road, Santa Clarita, CA, 91355.

Your application is not complete until the following required materials have been uploaded online or received by the Human Resources office:

  • Online District CLASSIFIED Application form.
  • Current detailed resume, summarizing education and experience. Please include month/year dates of employment and descriptions of responsibilities at each employer.
  • Letter of interest (cover letter). In your letter, please address your qualifications and experience as they pertain to the job duties, the demonstrated knowledge, and the abilities section of this announcement. Provide specific details and examples of your direct experience in achieving the list of minimum and desirable requirements for this position.
  • Copies of complete and legible college transcripts clearly indicating all college units earned and any degree awarded. Copies of diplomas are not acceptable in lieu of college transcripts. You can submit unofficial copies of transcripts for application purposes. Official, sealed transcripts are required upon offer of employment. Please see our website for the requirements for evaluation of transcripts from foreign colleges or universities.
  • Confidential Recruitment Source Information (Voluntary Survey). This is voluntary and is part of the online applicant profile separate from the application.
  • Supplemental Questionnaire. Please provide detailed answers to the following questions as part of your application packet. 
  1. Do you possess a Bachelor’s degree from an accredited college or university in Business, Marketing, Non-Profit Leadership, or a related discipline? (yes/no)
  2. Please describe your experience in nonprofit, marketing, public relations, or community relations fields, including two years or more in a lead or supervisory capacity. Please include employer name(s), position title(s), dates of employment, full-time or part-time status (hours per week), and your roles and responsibilities. Please provide your total years of full-time equivalent experience in this field.
  3. Please describe your experience initiating, planning and implementing fundraising campaigns that included marketing and communication strategies.
  4. Please describe your knowledge, or how you would develop your knowledge, of key Santa Clarita area businesses, non-profits, schools and school support groups, service and fraternal organizations.
  5. Please describe your experience supervising fiscal matters including budgeting and accounting. How have you ensured that fiscal matters are handled according to appropriate policies, procedures, rules, regulations, and laws?
  6. Please describe your previous experience maintaining websites. What have you done to enhance a website/websites for maximum audience engagement?
  7. Please describe ways you would develop outstanding relationships with community leaders and groups, effectively creating partnerships and supporters to cultivate donors.
  8. Why do you want to work at College of the Canyons in this position?

 

  • Letters of Reference are optional

 

Please note:

  • Skills evaluation of candidates for interview may be required.
  • Travel and relocation expenses are the responsibility of the applicant.
  • Hiring committees review all complete, qualified application packets. Possession of the minimum qualifications does not guarantee an interview.
  • A presentation may be required for those candidates selected for an initial interview.
  • “Experience” generally refers to relevant paid experience. In some instances, unpaid experience may be counted as experience towards meeting the minimum qualifications or requirements for the position only if it entailed responsibilities substantially similar to those of relevant paid positions in the field.  It is the applicant’s responsibility to provide sufficient information and details to the Human Resources office at the time of submission of their application packet.  Details should include the organization, contact name and contact information, start and end dates, hours per week, and a list of relevant unpaid/volunteer duties or responsibilities performed.  Not all unpaid experience may qualify.  Upon offer of employment, an applicant will be required to obtain written verification(s) of any relevant unpaid/volunteer experience.
  • Current COC employees who are applying for this position: Please be aware that materials from your personnel file are not included as part of the application file; therefore, please provide the same requested application materials as any other applicant.
  • Applicants are encouraged to apply online. If you need assistance with the application process, contact:

Human Resources Office

(661) 362-3427

TTY/TDD (661) 362-5178 or visit our website at

https://www.canyons.edu/administration/humanresources/

 

It is the applicant’s responsibility to ensure that all application materials are fully and correctly submitted. All materials submitted are for this position only and become the property of the District.  Materials will not be returned, copied or considered for other openings. Resumes may not be submitted in lieu of the official application form.

The College is expecting to conduct initial interviews between the weeks of July 26, 2021 and August 2, 2021 and conduct the final interviews between the weeks of August 2, 2021 and August 9, 2021. This is an estimated timeline, and is subject to change.

Position is offered contingent on funding. We reserve the right to withdraw, extend the filing date, reopen, or delay filling this position. Recruitment may continue until the position is filled. This recruitment may be used for future vacancies.

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